Gavin Jowitt
Gavin Jowitt
Gavin Jowitt is a highly accomplished branding professional and creative director with over 20 years proven success in brand creation and brand communication.
He has advised clients at marketing team and board level on branding and communication issues throughout Australia, Europe and the Middle East.
Gavin brings an intelligent, bold and strategic approach to branding, combining brand planning skills and marketing tactics with fresh creative vision. His powerful and clearly focused philosophy has helped create innovative brands and cross-media communication campaigns that not only achieved cut-through awareness, but importantly have achieved outstanding bottom-line results.
He has pioneered innovative brand development and brand management techniques to assist clients with brand building and alignment. These inventive, commercially rigorous and collaborative programmes are based on the fundamental tenet that customers believe what you do, not what you say.
Clients Gavin has advised on branding and communication issues include Telstra, NineMSN, James Hardie, Howard Smith, Pioneer International, Gulf International Bank, Four Seasons Hotels, Queen Victoria Building, Saudi American Bank, Murdoch Magazines, Caltex, Blake Dawson Waldron, Greenpeace, Blackmoores, ANZ Bank, Foxtel, ABC Television, Fletcher Challange, GlaxoSmithKline, Aids Council of NSW, Cuscal.
Gavin is Managing & Creative Director of Mainspring, a leading Australian corporate branding agency.
Specialties
Brand audit. Brand architecture. Brand strategy. Brand coaching. Employee branding. Culture change programmes. Employee communication. Naming. Visual identity. Verbal identity. Brand rollout. Marketing communications. Investor communications.
