Seminars
Learn the strategies, tactics, and skills to transform your brand into high-value business resource. The Australian Centre for Branding seminars address the major real-world challenges facing today’s commerce, industry and government. The interactive format fosters learning in an intimate educational setting for the experienced professionals that typically attend.
Brand Management Seminar Series 09
Transform your organisation through brand management. Learn how to leverage your brand to achieve lasting and meaningful success in today’s economic environment. The Australian Centre for Branding Brand Management Seminar Series connects you with essential tools, knowledge, skills, and strategies to effectively develop and manage your brand.
- Building Strong Brands
Gavin Jowitt, Managing & Creative Director, Mainspring
Sydney & MelbourneIs your brand clear and true? As you know, the economy, mergers and acquisitions, leadership changes, new markets, shifting demographics, and time itself can derail even the strongest brand. Transform your organisation through brand management. Learn how to leverage your brand to achieve lasting and meaningful success in today’s economic environment. The Building Strong Brands Seminar connects you with essential tools, knowledge, skills, and strategies to effectively develop and manage your brand.
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- Employee Brand Strategy
Richard Sauerman, The Brand Guy
Sydney & Melbourne‘Employee engagement’ has become the Holy Grail for HR and Internal Communications people. Meaning is missing in the workplace. Which is why [reported by AustraliaSCAN] 80% of Australian workers ‘don’t enjoy their work’; because they are not engaged at work. But how do you create meaningful ‘meaning’ in a corporate environment? How do you inspire them, as well as inform them. How do you connect with employee’s hearts, as well as their heads; in a believable, credible way? Along with the traditional bottom line, companies have a second bottom line. The return on human investment that advances a larger purpose; a powerful vision, that is both a magnet and a motivator. Internal branding is that vision, that spiritual goal, and that meaning. Internal branding is the meaning-making machine that drives higher employee engagement.
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- On-Site Workshops
If your preparing to undertake a brand program or are looking for new ways to manage your brand, take your organisation or department to the next level with an on-site Australian Centre for Branding workshop.
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